News > Interview with Peter Moore about average Xbox 360 gamers and more
September 21, 2006
Content taken from C|Net News:
When you look at an ideal Xbox consumer, who is that person?
Moore: He is a male. He is connected. He is very, very used to going online for community. He's probably played PC games online. He's part of a "Halo 2" clan and has been for two years. That comes from him playing "Halo" in college--so he's 23 or 24--with his buddies. He still loves to go out on a Wednesday night with them, even though they're spread all around the U.S. But they all come together Wednesday night to relive the days in the dorm room.
What else does he want?
Moore: He also expects instant gratification, the delivery of game demos to his hard drive via his broadband network. And he's popular enough to have his profile online and he's pretty competitive, so he loves (Xbox game) achievements. He'll stay up all night to get achievements in games that his buddies have because it just pisses him off that they've got them first. He also would rather starve to death than not have a high-definition TV. He'll go without food rather than have a standard-def 27-inch TV.
Check out the rest of the interview here on C|Net News.
